Media - Copywriting and Photography for Advertising and Marketing in South Africa.: marketing collateral

Wednesday, November 3, 2010

COMMUNICATIONS INDUSTRY - COME ON - LOSE THE JARGON !

It amazes me how unoriginal our Industry is. Some bright spark catches onto - their opinion - a sexy phrase that describes something ordinary in our industry ...... and for the next 3 years everybody is echoing those words - ad nauseum ! Worldwide.

For example - like - "Marketing Collateral". I mean who the hell wants to replace a phrase that everybody, including clients understand - promotional literature. What's wrong with "product brochure" or "product pamphlet".

Cummon people. Grow up. Let's stop bullshitting clients. Surely the value of our service is in the quality of the work we do, not the way we dress it up?

Plain language people. Lose the attitude and the snappy, irrelevant powerpoint credentials presentations.

Copywriting and Photographic Content

Build your brand with powerful words – corporate copywriting and media brilliance.

The world is awash with clever ways to promote your company. Internet, magazines, newspapers and social media all shout loudly in the business market.

In order to succeed, your business has to stand out. But, what does your marketing say about you? Are your products or services overlooked? Or undervalued? Is your photography done inexpertly, using a smart phone? Can your clients even find you?

For two decades, Energy|MC has been crafting potent words and images to tell your company story. We ensure that your business message shines through in all your marketing efforts.
Whether you require content for advertising, editorial or social media programmes – we provide quality, engaging corporate copywriting services. And professional photography.SA Best Suppliers Code of Conduct.
You can expect a fast response and professional service.

MARKETING SERVICES - ENERGY|MC - SOUTH AFRICA

EnergyMC is in the business of growing your business and building your relationship with your market through photography, the written word and best-fit media. As a fully independent freelance service, the client receives the best mix of advertising, content, editorial and social media - all customised to own circumstances. No more wasted advertising spend, unnecessary cluttered marketing messages and nice-to-haves designed to look pretty. EnergyMC is serious about best practice - for you.

Energy MC founder, Gareth Griffiths (pictured below) is a well respected copy writer, professional photographer and media strategist.

This is where you get to benefit from some independent and cost effective thinking.

Contact us at the telephone number below.

Media - Copywriting and Photography for Advertising and Marketing in South Africa.

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Wednesday, November 3, 2010

COMMUNICATIONS INDUSTRY - COME ON - LOSE THE JARGON !

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